It has recently become a leads machine for sales teams, so you've likely noticed that every person who's asked for a demo has also asked you to connect.
Depending on the type of company and product or service offered, businesses likely want to spend the time to create a profile on Linkedin.
If competitors are on there, businesses should likely follow suit and make a profile.
A Linkedin profile appeals to most businesses in most verticals.
Businesses need to be listed on Google because it is a large online local directory, a large volume of users go through the site (175 million in a month in the US alone!
), it can improve search engine page ranking, businesses can show up in local search with key terms, a business can be easily found on Google Maps, and it's a cost effective form of local marketing is a social networking website.
Bdend-1g /* Trending Now */ /* Center Rail */ #ya-center-rail .profile-banner-default .ya-ba-title #Stencil . Bgc-lgr #ya-best-answer, #ya-qpage-msg, #ya-question-detail, li.ya-other-answer .tupwrap .comment-text /* Right Rail */ #Stencil . Bxsh-003-prpl #yai-q-answer, #ya-trending, #ya-related-questions h2. Fw-300 .qstn-title #ya-trending-questions-show-more, #ya-related-questions-show-more #ya-trending-questions-more, #ya-related-questions-more /* DMROS */ .Not only that, there are many local directories for niche products and services.How do you know which online business directories businesses should be listed on to get the best ROI?It is free, but is a platform that has strong visual appeal and is not ideal for all businesses (unless they get creative).Instagram is the ideal platform for brands that have a unique product that can be showcased through strong imagery.
While the ranks and information may change over time, we hope that from this resource you will know which tools to use, and what to look for in an online business directory to judge if it makes sense to create a local business listing on.