Or challenging contemporary views of JK Rowling while titillating with Anais Nin?
Then brush off your bookshelf, pull out that barely worn tome you bought thinking you'd absorb its contents through osmosis while it sat, never opened, between Zlatan Ibrahimovic's autobiography and Bridget Jones and get down to the wonderful Nordic Bar in Fitzrovia for a night of literary speed dating.' But the crowd was largely senior professionals.
A press officer told us that this was, in not so many words, exactly what it looks like: a marketing pitch for some of Tf L's lesser known services.
The cable car and the boats are "very different to some of our more conventional transport modes," she told us. Events like this are a way of alerting people to the fact that London has regular river boats and a cable car dangling over the Thames.
Basically, hardly anyone's using it, because it goes from nowhere much to nowhere much, so any opportunity to remind people that it’s there is a welcome one.
We sat at low, wooden tables and talked literature for four minutes - to the sound of other punters gently playing ping pong in the background - before it was time to move on to the next bookworm. We used an app (Mixeo) to record any romantic intentions and added book recommendations, too.
Even a Speed Dating event is more natural than meeting someone online.
Click offer a safe, welcoming atmosphere with a host to meet you and introduce you to other single people who have come on their own.
“They’re incredibly romantic and popular with couples,” the spokeswoman added.
“So there's a natural fit with Valentines Day." The partnership with My Single came about because why should couples have all the boat-based fun. Past attempts to market the Emirates Airline cable car have involved giving away chocolate at Easter, and piping in an edited version of at Christmas.
Another only read sci-fi - an impenetrable genre for me. I survived our 'date' by making the accurate assumption that he would be into Game of Thrones and wittering on about the TV series.